In Tough Economy, New Survey Shows Design Professionals Use More Stock Photography to Cut Costs
Over 40 percent say they are using more stock photos this year compared to last year, according to the survey by International Communications Research, sponsored by Shutterstock
New York, June 09, 2009. In an economic climate where graphic designers are often asked to produce more with fewer resources, a new survey by International Communications Research (ICR) shows that over 40 percent of designers are using more stock photography to lower costs in 2009 compared to last year.
Designers today have responded to the economic downturn in a myriad of ways, according to Ami Brophy, CEO of The Art Directors Club in New York, a top organization for art directors and designers in the U.S.
